Analytics & Calculators

YouTube Retention Calculator

Calculate percentage audience retention from video duration and average view duration to evaluate drop-off rates.

Calculator Inputs

Calculated Results

Enter the metrics on the left and click Calculate Values to see instant formulas and benchmarks.

How to Use the YouTube Retention Calculator

Follow these practical step-by-step instructions to maximize your results.

  1. 1

    Enter total video duration in minutes (e.g. 10.5).

  2. 2

    Enter average view duration in minutes (e.g. 5.25).

  3. 3

    Click Calculate Retention.

  4. 4

    Review your retention percentage against viral YouTube benchmarks.

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